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Digital Marketing Specialist (Data Analytics)
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Digital Marketing Specialist
Digital Marketing Specialist (Data Analytics)
About Us
We are a dynamic remote staffing agency, dedicated to providing top-notch virtual assistants to businesses worldwide.
Key Responsibilities:
- Create marketing Campaigns.
- Monitor and analyze campaign performance across channels (Google Ads, Meta, email, SEO, etc.
- Track KPIs and produce clear, actionable reports using platforms like Google Analytics, GA4, Looker Studio, and HubSpot.
- Provide insights and strategic recommendations to optimize campaigns and boost ROI.
- Conduct A/B testing and conversion tracking to drive continuous improvement.
- Collaborate with content, design, and ad teams to align data with creative strategy.
- Manage dashboards and regularly present performance updates to stakeholders.
Required Skills & Qualifications:
- 3+ years of digital marketing experience with a strong focus on analytics.
- Knowledge in HubSpot CRM.
- Proficiency in Google Analytics (especially GA4), Google Tag Manager, and major ad platforms.
- Solid understanding of attribution models, conversion funnels, and customer journeys.
- Strong Excel/Google Sheets skills; experience with BI tools is a plus (e.
- Detail-oriented, highly analytical, and able to translate data into marketing strategy.
- Comfortable working independently in a remote, fast-paced environment.
- Experience with SQL or Python for data extraction and automation.
- Certification in Google Analytics, Meta Ads, or similar platforms.
- Background in lead generation industries.
Benefits & Application Process:
- 100% remote work.
- Follow SG business hours, no graveyard shifts.
- Weekly pay through Wise every Tuesday.