Marketing & Creative ✦ Dedicated & full-time

Digital Marketing
Assistant

Campaign support, scheduling and reporting across your channels — from $14/hr + GST.

Book my 30-minute call →or run the numbers for your role →
Looking for VA work? Apply at staffingsolutions.ph
$14/hrFrom, + GST · full-time
70%Average saving vs a local hire
14 daysBrief → first day
Fully managedWe hire, you lead

What a Digital Marketing Assistant does

Marketing plans stall on execution. A digital marketing assistant handles the doing — scheduling, building, publishing and reporting — so your campaigns actually go live and get measured.

Every StaffingSolutions.io digital marketing assistant is recruited, hired and managed by us — reference-checked for your tools, working your business hours, and backed by our zero-risk promise: no placement fee, money-back first week, and a free replacement if the fit isn't right.

What they handle

  • Campaign support — build and launch.
  • Scheduling — content across channels.
  • Email & automation — set up and sent.
  • Reporting — weekly performance.
  • Asset coordination — briefs to publish.
  • Data & lists — clean and segmented.
The actual work

A week in the role

A digital marketing assistant is the execution layer. Campaigns get built, creative gets resized, posts get scheduled to AEST, UTMs get applied so GA4 reports something usable, and the monthly dashboard actually goes out. Strategy, budget and final creative approval stay with the client's marketing lead or agency.

The taskWhat that actually involves
Load the content calendar

Schedules the approved month into Later, Meta Business Suite or Buffer with captions, first comment, hashtags and AEST posting times, sized correctly for feed, story and reel rather than one image pushed everywhere.

Build campaigns in Meta Ads Manager

Sets up campaigns from the client's brief — objective, ad sets, saved audiences, lookalikes and exclusions — uploads the creative variants, and duplicates the structure cleanly for the next test rather than editing a live ad set.

Do the Google Ads housekeeping

Works the search terms report into negative keyword lists, pauses ad groups burning budget with no conversions, keeps sitelinks, callouts and promotion extensions current, and sets ad schedules to when the client's phone is answered.

Enforce the UTM convention

Applies one consistent UTM naming standard across Meta, Google, Klaviyo, LinkedIn and organic social links so GA4 attributes traffic to the right channel instead of dumping half of it into direct and referral.

Build the monthly dashboard

Assembles the Looker Studio report from GA4 and the ad platforms — sessions by channel, conversions by landing page, cost per result, assisted conversions — and writes the plain-English commentary on what moved and why.

Build email campaigns and flows

Constructs sends in Klaviyo or Mailchimp, applies the segment, sets flow triggers and delays for welcome, browse abandonment and post-purchase, runs a test send to the client, and schedules only once approved.

Update the website

Makes WordPress or Shopify changes — hero swaps, offer and price updates, new testimonials, broken link fixes — and pulls expired promotions off the site before a customer finds one that's three months old.

Resize creative in Canva

Takes the one approved concept and produces feed, story, reel cover, EDM header, display banner and print flyer versions from the client's Canva brand kit, keeping fonts, logo lockup and colours consistent.

Manage paid post comments

Monitors comment threads under boosted posts, answers product and price questions, hides scam and spam replies, and escalates complaints so a paid campaign isn't undermined by the conversation happening underneath it.

Maintain Google Business Profile

Posts updates and offers, uploads recent job or product photos, updates trading hours for Australian public holidays before each one, and replies to reviews using the client's approved response wording.

Sweep the Meta Ad Library

Captures what competitors are currently running — offer, hook, format, landing page — into a shared board the client reviews, and notes when a competitor's long-running ad suddenly changes or disappears.

Handle blog and SEO admin

Uploads drafted articles, sets the meta title and description, adds internal links, compresses and alt-tags images, applies schema where the theme supports it, and submits the URL in Search Console.

QA every campaign before launch

Checks the pixel or tag fires, the form lands in the right inbox, the thank-you page loads, links resolve on mobile, and the offer wording, expiry date and terms match what was approved.

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Questions

Frequently asked

How much does a digital marketing assistant cost?
From $14/hr + GST for a full-time, dedicated team member — roughly $29K a year against $95K–$115K all-in for the local equivalent once you add super, leave, payroll tax, software and a desk. No placement fee, no setup fee, no recruitment retainer: you pay from the day they start, for hours worked, and interviewing candidates costs nothing. Specialist roles sit a little higher. Run your numbers →
How fast can they start?
Typically 14 days from your discovery call to day one. In the first week we source and screen against your brief; you get three matched profiles and interview whoever you like. Once you choose, we handle the offer, the contract, equipment and connectivity checks, and induct them on our side before they reach you. Specialist roles — developers, NDIS claims, anything needing niche software — can take a week longer, because we won't pad a shortlist just to hit a date.
What if the fit isn't right?
You're covered twice over. If it's clearly wrong by day five, your first week is refunded in full. After that, a free replacement any time — new shortlist, new interviews, no second fee, because there was never a first one. Before it gets that far, talk to us: our HR manager will work through it with you and the team member, since most problems turn out to be an unclear process rather than the wrong person, and a fortnight of coaching usually fixes it. Replacing someone is the last resort, not the first move.
Is there a minimum term?
Three months, then month to month. It's the same runway you'd give a new local hire to learn your systems, your clients and your standards — and the team members who get a fair run are the ones who stay for years. There are no exit penalties at any point, and if the issue is the person rather than the role, the first-week refund and free replacement cover that separately.
How do you handle confidentiality?
The same way you'd treat any remote team member. Every placement signs an NDA and a confidentiality clause before day one, and they work inside your systems — your email, your CRM, your file storage — so you control what they can see and can revoke access instantly. No client data is stored on our side.
What stays with you, and what goes to them?
They take the recurring, process-driven part of the digital Marketing Assistant role — the work that happens the same way every week and eats your day. Judgement calls, client relationships, anything requiring your licence, sign-off or authority stay with you. The clients who get the most out of a digital Marketing Assistant hand over a defined process and keep the decisions, rather than handing over the whole function and hoping. On the discovery call we'll map which tasks fall on which side of that line before you commit to anything.
How do I hand the work over without losing weeks to training?
Record yourself doing the task once and talk through it as you go — a fifteen-minute screen recording beats a written manual every time, and your digital Marketing Assistant will turn it into a documented process you both work from. Expect the first fortnight to be shadowing and checking, then steadily less. If you have nothing documented, that's normal and it's not a blocker: we'll help you decide what to record first, and your account manager checks in through the whole ramp-up.