Marketing & Creative ✦ Dedicated & full-time

SEO
Specialist

On-page, technical and content SEO that grows your organic traffic — from $14/hr + GST.

Book my 30-minute call →or run the numbers for your role →
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$14/hrFrom, + GST · full-time
70%Average saving vs a local hire
14 daysBrief → first day
Fully managedWe hire, you lead

What a SEO Specialist does

Organic traffic compounds when someone owns it. An SEO specialist runs keyword research, on-page and technical fixes and content optimisation so you rank and stay ranked.

Every StaffingSolutions.io seo specialist is recruited, hired and managed by us — reference-checked for your tools, working your business hours, and backed by our zero-risk promise: no placement fee, money-back first week, and a free replacement if the fit isn't right.

What they handle

  • Keyword research — mapped to pages.
  • On-page SEO — titles, meta, structure.
  • Technical SEO — audits and fixes.
  • Content optimisation — briefs and edits.
  • Internal linking — silos that rank.
  • Reporting — rankings and traffic.
The actual work

A week in the role

The week runs on crawls, Search Console and a fix queue. Keyword maps decide what gets written next, Screaming Frog finds what is broken, and on-page corrections go into WordPress or across to the developer. Local clients add Google Business Profile and citation work on top.

The taskWhat that actually involves
Weekly Search Console review

Reviews Search Console each week: which queries gained or lost impressions, which pages dropped out of the index, and what the Page Indexing report is excluding as crawled-not-indexed or duplicate-without-canonical.

Screaming Frog site crawl

Runs a scheduled Screaming Frog crawl with the GSC and GA4 APIs connected, then works the output into a fix list — broken internal links, redirect chains, missing canonicals, duplicate titles, orphan pages.

Keyword map by page

Builds the keyword map in Ahrefs or Semrush: one primary term per URL, Australian search volumes, intent noted, and cannibalising pages identified where two URLs chase the same query so one gets consolidated or redirected.

On-page fixes in the CMS

Rewrites title tags and meta descriptions in Yoast or RankMath to length, fixes heading hierarchy, adds descriptive alt text, and works the target term into the opening paragraph without stuffing it.

Internal linking passes

Works through published articles adding contextual internal links to the money pages, with anchor text that describes the destination, and lifts orphan pages out of isolation by linking them from relevant hub content.

Content briefs for writers

Writes SEO briefs for the copywriter: target query, the questions surfacing in People Also Ask, headings to cover, word range taken from what is ranking, entities to mention, and the internal links to include.

Schema markup and validation

Adds and validates structured data — LocalBusiness, Product, FAQ, Article, Review — through the CMS or GTM, tests each template in the Rich Results Test, and clears errors in Search Console's enhancement reports.

Google Business Profile work

Maintains the Google Business Profile for each location: categories, service areas, hours including public holidays, product and service listings, photos, Q&A and posts, plus drafting owner replies to reviews for the client to publish.

Citation and NAP consistency

Checks name, address and phone consistency across Australian directories — True Local, Yellow Pages, Hotfrog, industry association listings — and submits corrections where an old suite number or disconnected landline is still showing.

Backlink prospecting and outreach

Builds prospect lists in Ahrefs from competitors' referring domains, filters out the junk, and drafts outreach for the client to send: supplier directories, association listings, local sponsorships, guest contributions to trade publications.

Core Web Vitals triage

Reads the Core Web Vitals report and PageSpeed Insights field data, identifies what is causing layout shift or a slow largest contentful paint, and writes the developer ticket with the specific elements named.

Redirect mapping for migrations

Maps old URLs to new before a site migration, row by row, keeps the 301s off redirect chains, and re-crawls after launch to catch anything that landed on a 404 or a soft 404.

Monthly ranking report

Reports movement from the rank tracker against the keyword map, separates seasonal drift from real change, and ties organic sessions and conversions in GA4 back to the specific pages worked on that month.

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Questions

Frequently asked

Do they follow current SEO best practice?
Yes — modern on-page, technical and E-E-A-T-aligned content practice, reported against real ranking and traffic movement.
How much does a seo specialist cost?
From $14/hr + GST for a full-time, dedicated team member — roughly $29K a year against $95K–$115K all-in for the local equivalent once you add super, leave, payroll tax, software and a desk. No placement fee, no setup fee, no recruitment retainer: you pay from the day they start, for hours worked, and interviewing candidates costs nothing. Specialist roles sit a little higher. Run your numbers →
How fast can they start?
Typically 14 days from your discovery call to day one. In the first week we source and screen against your brief; you get three matched profiles and interview whoever you like. Once you choose, we handle the offer, the contract, equipment and connectivity checks, and induct them on our side before they reach you. Specialist roles — developers, NDIS claims, anything needing niche software — can take a week longer, because we won't pad a shortlist just to hit a date.
What if the fit isn't right?
You're covered twice over. If it's clearly wrong by day five, your first week is refunded in full. After that, a free replacement any time — new shortlist, new interviews, no second fee, because there was never a first one. Before it gets that far, talk to us: our HR manager will work through it with you and the team member, since most problems turn out to be an unclear process rather than the wrong person, and a fortnight of coaching usually fixes it. Replacing someone is the last resort, not the first move.
Is there a minimum term?
Three months, then month to month. It's the same runway you'd give a new local hire to learn your systems, your clients and your standards — and the team members who get a fair run are the ones who stay for years. There are no exit penalties at any point, and if the issue is the person rather than the role, the first-week refund and free replacement cover that separately.
How do you handle confidentiality?
The same way you'd treat any remote team member. Every placement signs an NDA and a confidentiality clause before day one, and they work inside your systems — your email, your CRM, your file storage — so you control what they can see and can revoke access instantly. No client data is stored on our side.
What stays with you, and what goes to them?
They take the recurring, process-driven part of the SEO Specialist role — the work that happens the same way every week and eats your day. Judgement calls, client relationships, anything requiring your licence, sign-off or authority stay with you. The clients who get the most out of a SEO Specialist hand over a defined process and keep the decisions, rather than handing over the whole function and hoping. On the discovery call we'll map which tasks fall on which side of that line before you commit to anything.
How do I hand the work over without losing weeks to training?
Record yourself doing the task once and talk through it as you go — a fifteen-minute screen recording beats a written manual every time, and your SEO Specialist will turn it into a documented process you both work from. Expect the first fortnight to be shadowing and checking, then steadily less. If you have nothing documented, that's normal and it's not a blocker: we'll help you decide what to record first, and your account manager checks in through the whole ramp-up.